Anyone that's thought about losing any significant amount of weight has probably run across a LA Weight Loss ad or two. I mean, how can you miss all of the celebrity endorsers backed by the massive marketing machine that is LA Weight Loss.
But, what goes on behind the scenes and more importantly, does it work?
LA Weight Loss Sued?
Apparently, the basis behind the program seems to be the heavy-handed and slick sales tactics that may remind people of certain health clubs.
Interesting analogy, you might think?
These center-based weight loss programs provide an orientation (or free assessment) in which the client gets weighed and has a program provided for them. Of course, after the free assessment, the new client is bombarded with all sorts of protein products, which they "must" take to see any results.
Bait and Switch
According to the Attorney General's Office in Washington State, LA Weight Loss engaged in a:
"classic bait-and-switch routine in which employees pushed the sale of protein bars and nutritional supplements after consumers had enrolled in the program"
(http://seattletimes.nwsource.com/html/localnews/2003450791_weightloss28m.html)
Obviously, this is what makes LA Weight Loss so profitable. Get someone to come in for one thing and then upsell them to death using ruthless tactics until they run out of money.
Financing
This can be an expensive program and after you've been made to feel worthless after being on the scales and brow beat for your weight, you'll be encouraged to join -- even if you really can't afford it. This is when the financing comes in: at a pretty stiff rate.
Conclusion
Although a few people have seen great results from LA Weight Loss, most others have seen the dark side. It may be time to look at another option.
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